“I took out from my pocket, ten sovereigns bright And the landllord’s eyes opened wide with delight He said “I have whiskeys and wines of the best But my confectionery offer is only in jest” – With apologies to ‘The Wild Rover’ Regular Blog readers will know my view that the confectionery category is often sold short
Miscellaneous
Crème of the crop
Toasting the latest La Mer launch in Turkey There are press trips. And then there are Crème de la Mer press trips, the sheer lavishness of which makes the return to real life mighty hard. When the bedrock of your brand is luxury, all activities connected with it should echo that high-end positioning – a