The right Mann for the job

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Martin Moodie
Martin Moodie is the Founder & Chairman of The Moodie Report.


Warning. Do not approach this woman. She is armed and dangerous.

Yes, it is none other than The Moodie Report Associate Editor Rebecca Mann, a woman renowned for calling a spade a spade or in this case a coas a coas.

For the uninitiated a coas is the lethally sharp instrument used to harvest the agave plant that forms the basis for tequila distillation.


At the recent Duty Free Show of the Americas in Fort Lauderdale visitors to the Brown-Forman stand watched in amazement as third-generation jimador Jose Cortes (below) delivered a master class on how to harvest the blue agave used to create Tequila Herradura.


Jose has been harvesting plants since the age of 15 and is now head jimador at Casa Herradura, one of the oldest and most respected producers of tequila.


Just to prove it wasn’t as easy as Jose made it appear, onlookers were offered the chance to try harvesting a little agave for themselves.

There weren’t many takers until The Moodie Report’s Welsh wordsmith wizard stepped into the fray, wearing the de rigueur outfit of high heels as sharp as a coas and an expression that suggested this was one blue agave that would be made to suffer long before it was ever turned into a tequila sunrise.

Within minutes the agave was shredded, while Rebecca stood over the stripped plant like a proud conqueor astride a fallen foe.


Someone, somewhere, some day will sip on a Herradura margarita, little knowing that a crucial role in its creation was played by the first jimador to ever emerge from the Welsh valleys.

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  • Must have been a coal miner in that Welsh heritage given the ease with which she swings that shovel, I mean coas.
    No doubt about the “conqueor” part