In the beginning there was ‘the shed’…

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Martin Moodie
Martin Moodie is the Founder & Chairman of The Moodie Report.


My mother, a proud Irishwoman till the day she died, used to tell me never to forget my roots. While my barber, shaking his head sadly, gave me exactly the contrary advice 30 years later, I have never forgotten those maternal words.

So when readers ask where The Moodie Report started I’m always delighted to point to our original ‘Worldwide Headquarters’ where it all began in that fateful autumn of 2002. Famously – and quite unfairly – christened ‘the shed’ by Abu Dhabi Duty Free Managing Director Mohamed Mounib, the WWHQ remains a core part of The Moodie Report operations. Outside regular office hours and when we are not travelling, the Shed… sorry WWHQ, remains the engine room of the operation, early in the morning and late into the night.

Supported by those key publishing requisites of the collective works of Bob Dylan, Johnny Cash and John Prine, copious stocks of Woodford Reserve, Camus Borderies, Inniskillin and the whole gamut of New Zealand Sauvignon Blanc, the WWHQ is designed to ensure The Moodie Report always gets through – rain, sleet or (pictured this morning after we completed the 8 February edition) snow. Remembering our roots? We may have lost them but we never forgot them.

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  • working in and for such a team is my big big pleasure.

    You all teach me a lot.

    Yes, your mother is right, never forget where we are from and who we are and if we try harder, we will improve and make success!