King of the Road

The following two tabs change content below.
Martin Moodie
Martin Moodie is the Founder & Chairman of The Moodie Report.

david 1

Road bike for sale or rent

Please donate fifty cents
No beer, no wine,  I bet
I’ll need a cigarette
Ah, but two days of pain and skids

Let’s me help all those kids
I’m a man of means by no means
King of the road.

–      With apologies to Roger Miller and ‘King of the Road’

Yet more news reaches The Moodie Blog of an industry figure risking life, limb and a fair amount of lycra to mount (in this case literally) a fund-raising drive for charity.

banner1_new resize

David King, former Alpha Retail boss and now head of airport commercial revenues consultancy company David King & Associates (and Convener of Judges at The Moodie Report’s annual Airport Food & Beverage Awards), has decided to cycle 161 miles in two days, riding from London City Airport to Amsterdam Airport Schiphol, to raise money for the Richard House Children’s Hospice*. The latter is a wonderful institution dedicated to helping families caring for children with life-limiting, life-threatening and complex healthcare needs.

david 2

[David in training in deepest Buckinghamshire]

News of this challenge worried us a little as sources tell us that David scored quite poorly in high school geography and may not realise there is a significant volume of water that lies between the two airports, more commonly known as the North Sea.

Be that as it may – and for all we know he has an amphibious bike in preference to taking the Harwich to Hook ferry – David is pretty determined to complete the feat. I’ll let him take up the story:

“The challenge is a pretty mighty one for me as I am a novice and somewhat overweight cyclist, but I am determined to put in the hours, do the training and complete the challenge within the two days in order to raise money for this amazing hospice.

“I will be embarking on the challenge on Friday July 12th 2013, along with more than 40 fellow cyclists. Any sponsorship you are able to give me would be very much appreciated.” 

Please help me (at in supporting a great fellow riding for a great cause, someone braving saddle soreness, serious white Burgundy withdrawal and a supremely testing sea section of the journey between England and The Netherlands. A true King of the Road.


About David’s charity:

Richard House, London’s first children’s hospice, provides care and support to children who are not expected to live into adulthood, as well as to their families. Its team of nurses and care staff make the time children spend at the house fun, active and therapeutic. Also see



Leave a Comment

Your email address will not be published.